At the beginning of my career, as a reporter, I learned quite a lot about empathy, communication, and being resourceful and disciplined. When covering crises, you need to assess the situation, rate the risks, prioritize work, locate the resources, and be able to deliver the coverage under tough circumstances, on a deadline (imagine sending news reports from Haiti after a devastating 2010 earthquake that severed traditional lines of communication.)

Later on, as a Project Manager working on developing new digital products and apps utilizing Agile methodologies, I often found similarities to the newsroom and hosting live shows experience: you assume that things can and will change, and when it happens, you adjust and iterate, focused on providing the audience with the most valuable information your team can get at the moment. And, pretty much as a cross-functional Scrum team, you work together to deliver the best product.

Throughout my career, I have always found value and pleasure in diving deep into various aspects of the projects I worked on. Whether it was working on magazine or web layouts, learning programming languages to better communicate with developers, or creating templates for data visualization and promotions, I always aimed to deliver high-quality results.

However, one narrative has always remained constant throughout my various roles: storytelling. To me, digital products are a story, an invitation to conversation. They reflect our needs, dreams, and flaws. My goal is to create products that help people - and inspire.